A wooden-handled brush spreading white cleaning foam across a red and blue patterned Oriental rug during a hand wash.

Wool Rug Cleaning in San Diego

Wool rug cleaning is the work our family has done longest, and it rewards a patient hand. Zeytounian Rugs washes wool area and oriental rugs by hand at our Kearny Mesa facility, where the water temperature, the soap, and the drying are all set around the fiber. Three generations of us have cared for San Diego’s rugs since 1956.

Wool is the most resilient pile fiber you can own, but resilience is not immunity. Heat and hard agitation are what turn a wool rug into a matted, shrunken version of itself, and those are exactly the conditions an in-home steam wand creates. A slow full immersion wash does the opposite. It floats the soil out and leaves the pile soft, open, and true to color.

  • Pickup and delivery across San Diego County
  • Full immersion hand washing, never surface scrubbing
  • Third generation family craftsmen since 1956
  • Free written estimates before any work starts
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San Diego Wool Rug Cleaning Specialists

Wool grows with a natural coat of lanolin, the same waxy oil that keeps sheep dry in the rain. In a rug, that lanolin makes the fiber springy and gives it a real head start against spills and dry dirt. It is also why wool responds so well to a proper hand wash: the fiber sheds soil readily when it is flushed with water at the right temperature, rather than scrubbed. Handled that way, a tired wool rug comes back bright, without the felting, shrinkage, or crushed pile that improper cleaning leaves behind.

Why Wool Rugs Belong in a Washing Facility

A wool pile can hide a startling amount of dry, gritty soil down near the foundation, well below anything a vacuum reaches. That grit does real harm. Every time the rug is walked on, the particles saw against the fibers and wear them from the inside. Full immersion is the only way to float that soil up and out of a dense wool weave.

Wool is also protein, which means moths and carpet beetles treat it as food. Their larvae feed on the fiber and are drawn to rugs that hold soil, pet residue, and moisture. A thorough facility wash removes that food source along with any eggs already in the pile, and that is one of the quieter reasons regular cleaning lengthens a wool rug’s life. With more than seventy years behind us, we wash at controlled temperatures and pH so rugs come back clean and intact, not shrunk or dulled.

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Rug cleaning technician applying foam to a traditional Persian rug for deep cleaning.
Squeegee pushing foam across a blue rug patterned with fish

Rug Types We Clean in San Diego

Wool turns up in more rugs than any other pile fiber, from village-made tribal pieces to hand-knotted city rugs to machine-woven broadloom. Each construction asks for its own handling, so we match the wash to the material, the dyes, and the way the rug was built.

Alongside wool we regularly clean the full range of area rugs, with a specialty in oriental and handmade pieces: Persian, silk, viscose, Chinese, Kilim, Caucasian, Moroccan, Turkish, Indian, and machine-made rugs.

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Persian Rugs

Most Persian rugs are hand-knotted in wool, sometimes with silk highlights, and colored with dyes that can bleed when they are treated carelessly. We test every Persian rug for colorfastness, set the water temperature and pH to suit it, and wash gently so the pile, foundation, and colors are protected. These are among the most valuable rugs that pass through our facility, and each one is treated accordingly.

Oriental Rugs

Oriental rugs cover a wide field of handwoven work from Turkish, Chinese, Indian, Afghan, Pakistani, Moroccan, and Caucasian looms, most of it wool, each piece with its own dye chemistry and weave. The group takes in kilims and other flat-weaves and tribal rugs. We identify the origin and construction before any rug touches water and adjust the wash to fit, because a flat-woven Kilim, a Moroccan Beni Ourain, and a densely knotted Afghan each ask for something different.

Wool Rugs

Wool is the fiber this page is built around, and the one we clean most. Its lanolin gives it resilience and a natural resistance to soil, but it felts and shrinks when heat, moisture, and agitation act on it together, and it stays a favorite target for moths. We wash wool in cooler, controlled water with minimal agitation, then dry it fully and evenly so it holds its size and shape. In-home steam cleaning can mat the pile for good, which is why every wool rug wash happens here at the facility. Our guide on how a full wash compares with steam cleaning goes rug by rug.

Silk Rugs

Silk gets the gentlest handling on our wash floor. The fibers are extremely fine, the dyes are often fragile, and heat or harsh chemistry can dull the sheen for good. We hand-wash silk with gentle low-pH solutions and keep it well away from high pressure and heat drying, so the luster, drape, and fine detail come through untouched.

Viscose, Bamboo Silk & Custom Designer Rugs

Viscose and bamboo silk look like the real thing but behave nothing like it, and they rank among the most delicate fibers we handle. Many custom designer rugs are made from them. They drink up water fast and can brown, stiffen, or distort when washed wrong, which is why they need care most carpet cleaners are not set up to give. We control moisture closely, use techniques built for cellulosic fibers, and can often reverse the browning that has already set into one of these rugs.

Synthetic & Machine Made Rugs

Polypropylene, nylon, and polyester take daily wear without complaint, yet deep soil, pet odor, and allergens still pack into the pile where a vacuum cannot follow. Our full immersion process pulls that embedded grime out and revives the pile without harming the backing or construction. A trip through the same immersion bath we use on wool leaves even a budget machine-made rug smelling clean down to the backing.

Watch Our Wash Process

Before & After Rug Cleaning

The Wool Wash in Brief

Every wool rug here moves through the same full nine step immersion wash process we give all washable rugs. For wool, that starts with dusting from the back so the abrasive grit packed deep in the pile shakes loose before any water goes in, continues with a bleed test on every color, and ends with a centrifuge spin that draws most of the moisture out of the foundation before the rug is groomed back the way it was woven.

Authentic handmade rugs with intricate patterns and vibrant colors.

Testimonials from Our Clients

All Testimonials

Excellent
5.0
Excellent customer service and super convenient. These guys know what they’re doing! And the prices are super reasonable. 10/10 recommend
susan halenza
4 days ago
These 2 brothers are the best:professional,especiallynice to work with,compliant with customer wishes ,the cleaned rugs look great. I have also bought rugs from them that were very special also.
Response from the owner:Thank you so much for your kind words and for trusting us with your rugs! We love working with wonderful customers like you and it means a lot to hear you felt comfortable and happy with both our rug cleaning and our collection. Your appreciation makes our day brighter. If you ever want to browse new arrivals or need another cleaning, we're always here to help.
Michael Sheehan
5 days ago
Zeytounian brothers over delivered on cleaning a Moroccan rug that my pets cherished as a potty pad! Guys are legit & price was better than quoted. 3 words “utilize their services “ thanks guys!
Response from the owner:Thank you so much for your kind words, Michael! Knowing that your beloved rug is now spotless and back in action makes our day - even happier to hear our pricing worked out better than expected. We’re always up for turning rug disasters into happy endings, so if you or your furry friends need a hand again, just give us a shout. We’re here to help keep your home fresh and inviting!
Debra
6 days ago
The Zeytounian brothers were easy to work with. I found to be trustworthy and the derbies to be reasonably priced. Service was excellent. The large oriental rug came back with more brilliant colors too ! I recommend anyone who needs cleaning of precious and beautiful rugs to go with the Zeytounian brothers.
Response from the owner:Thank you so much, Debra, for your wonderful review! We’re thrilled that you found our service trustworthy and reasonably priced, and that your oriental rug looks brilliant. We truly appreciate your recommendation and look forward to helping you again.
Debbie Smith
6 days ago
Response from the owner:Thank you so much for trusting us with your area rug cleaning, Debbie! We’re thrilled you found our pricing reasonable and hope your freshly cleaned rug adds extra comfort to your home. Your feedback really brightens our day. If you ever need another refresh or have any friends who could use our service, we’d love to help again!
Geneva Lake
1 week ago
Thank you to the Zeytounian brothers for doing such a fantastic job on my Persian rugs. Great people. I'll definitely be back!
Response from the owner:Thank you so much, Geneva, for your wonderful review! We're delighted you were happy with your Persian rugs and our service. We truly appreciate your support and look forward to welcoming you back to Zeytounian Rugs!
Sarah F
1 week ago
I was honestly so nervous to get my Persian rug cleaned. It was a wedding gift from my grandma, so it holds a very special place in my heart, and the thought of handing it over to someone else made me super anxious. From the very start, though, the team put my mind completely at ease. Before they even touched it, they asked thoughtful, expert questions like what region the rugs were originally from, which immediately showed me how deeply they understand their craft. You can tell they genuinely care about the history and integrity of the textiles they handle. When I got it back, their work completely exceeded my expectations. My rug looked brand new. I couldn't be happier with the results, and I will 100% be bringing all my future rugs back to them!
Response from the owner:Thank you so much, Sarah, for trusting Zeytounian Rugs with your special rug and for your wonderful review! We’re thrilled to hear our care and expertise put you at ease and that you’re so happy with the results. We look forward to helping with your rugs in the future!
Kevin Casillo
1 week ago
We have trusted Zetounian Rug Cleaning and repair on several Chinese, Afghanistan, Moroccan and Persian rugs many times over the years. Not just expert cleaning, but repairs as well. Their skill and attention to detail is exemplary. Impeccable service coupled with endless generational knowledge of specific carpet materials, age and origin of each piece Are there others, of course there are, would I use the other guy, nope, not a chance, these boys are the best! Whether they like it or not, they are stuck with us for life.
Photo from customer reviewPhoto from customer reviewPhoto from customer reviewPhoto from customer reviewPhoto from customer review
Response from the owner:Thank you so much, Kevin, for your wonderful review and your loyalty over the years! We truly appreciate your trust in Zeytounian Rugs and are delighted to be your go-to for rug cleaning and repairs. We're always here to care for your cherished rugs!
Deborah Krongard
2 weeks ago
I love Zeytounian! They are the best combination of professionalism and great customer service. I have brought them six or seven rugs and not only do they do an amazing job cleaning them, but they also can tell you the story of the rug's origins, etc. They do pick-ups at your home if needed and they are also lovely people - friendly and kind. I highly recommend!
Response from the owner:Thanks Deborah, this means a lot! Always glad to see you and your rugs. See you next time.
Such professional and personal care. They make you feel like you're part of the family. Amazing rug knowledge
Response from the owner:Thank you, we really appreciate it. Glad you felt at home with us.
tracy stijacic
2 weeks ago
I had such a wonderful experience with Zeytounian Rug Cleaning & Repair. I especially appreciate that they are a family-owned business. Brothers, Anthony and Alex were incredibly friendly, knowledgeable, and clearly take great pride in their work and their family’s business. I’m embarrassed to admit that I’ve owned my rugs for about 25 years and had never had them professionally cleaned. These rugs are very special to me, and the results were honestly shocking—in the best way. They look absolutely amazing, and the colors and details have come back to life. I can’t believe I had actually considered getting rid of them. I’m so grateful for the care Anthony and Alex took with my rugs and that I’ll now be able to enjoy them for another 25 years. I would highly recommend Zeytounian Rug Cleaning & Repair to anyone looking for knowledgeable and genuinely kind professionals.
Response from the owner:Tracy, thank you so much for this! Anthony and Alex had a great time working on your rugs. We could tell how much those pieces mean to you after 25 years, and that kind of care makes our job the best. So glad we could bring them back to life, and here's to the next 25 years. Come see us anytime!
Karen Renberg
2 weeks ago
We have had our area rugs cleaned several times. They look fabulous after they are cleaned. We wouldn't use any other cleaning service.
Response from the owner:Thanks so much Karen. It means a lot that you keep coming back to Zeytounian Rugs for your area rug cleaning here in San Diego. We love seeing those rugs come back to life and we appreciate your loyalty more than you know.
Bettina Pedersen
2 weeks ago
Zeytounian Rugs was amazing! They explained the process for cleaning the rug, listened to me talk about how the rug fit into our decor and how much we loved our rug (even though it was machine made), and they did an absolutely beautiful job of cleaning and repairing it with brand new fringe. Their work is superb, and I would recommend them to anyone needing to have a rug cleaned and/or repaired.
Photo from customer review
Response from the owner:Bettina, this one made our day. Didn't matter to us that the rug was machine made. It mattered to you, and that's the whole point. New fringe plus a full clean can bring an older rug right back, and yours came out beautiful. Thanks for trusting Zeytounian Rugs with something you clearly love. Anyone in San Diego who needs a rug cleaned or repaired, send them our way.
Tim Shepich
2 weeks ago
These guys are as straightforward and honest as you can find! Great work with no surprises or hidden cost! I highly recommend them!
Response from the owner:Appreciate this, Tim. No surprises and no hidden costs, that's how we run every job. Straight quote up front, honest work, done right. Glad the area rug cleaning came out the way you wanted. San Diego's got no shortage of options, so it means a lot you're pointing people to us. Thanks for the recommendation.
Karen Abshier
3 weeks ago
Great guys. Amazing service.
Response from the owner:Thank you so much for the kind words! We really appreciate you trusting us with your rugs. It was a pleasure serving you here in San Diego, and we look forward to helping you again whenever you need us.
L M Davis
3 weeks ago
I had a truly great experience with Zeytounian Rug Cleaning. We just moved here and I had intended to have my 6 rugs cleaned before we moved but never got around to it. I had already gotten a couple of estimates in our previous area, so I knew what to expect. Here in a new town, I contacted three different companies to try and get estimates. ONLY Zeytounian responded, and very quickly. They sent me a very reasonable estimate, and impressed by their great reviews, I scheduled a pick-up. The brothers arrived on time, were very helpful, and both have a great sense of humor! The job was completed within the time frame they specified, the rugs delivered on time, and they were happy to fulfill my special requests (photos and wrapped for storage of a couple of rugs). And, the rugs look amazing! I could not be happier. It was a pleasure doing business with Zeytounian Rug Cleaning.
Response from the owner:Thank you so much, Lindsey! Welcome to San Diego, and thank you for trusting us with your rugs. We're so glad we could make the process easy from the initial estimate through pickup, cleaning, and delivery. It was a pleasure meeting you, and we're happy we could accommodate your storage requests as well. Enjoy your freshly cleaned rugs, and if you ever need anything in the future, we're always here to help. Thanks again for taking the time to share your experience!
Greg Goorjian
4 weeks ago
The family heirloom passed down from my grandfather. Prayer rug size, losing threads, and quite filthy.. After restoration and washing at their own shop. A Full emersion process in their shop. The rug came back with 100% satisfaction. Family owned and operated by Armenians.. They know a thing or two about a thing or two. Highly recommend Zeytounian Rugs!
Photo from customer review
Response from the owner:Greg, thank you. We don't take it lightly when someone hands us a rug that's been in the family that long. Glad we could get your grandfather's back to you the right way. Thanks, Greg. The Zeytounian family
Pam Raney
4 weeks ago
Great service (even my dogs had fun in the treat and toy-filled office! Will come back for the next clean, for sure!
Response from the owner:Pam, this made our whole day. The treat basket is genuinely one of the best decisions we've made around here, and your two were great company. See you at the next clean, and thanks for the kind words.
Great service! Rug is very clean. The owner is very courteous. Timely service. Low price for the service standard. Recommend without hesitation.
Response from the owner:Dan, thanks for trusting us with your rug and for the great review!
Katy Motiey
4 weeks ago
This is an exceptional business run by 2 brothers… professional and high quality work. Thank you for taking care of our family Persian carpets!
Response from the owner:katy, thanks for the review and letting us take care of your rugs!
Bj Alfstad
4 weeks ago
Response from the owner:Thanks for the five stars, Bj. Really appreciate you taking the time.
Liz Sisco
4 weeks ago
Zeytounian Rug Cleaning & Repair did a fantastic job cleaning 10 of my Persian rugs. Alexander and Anthony are friendly, professional and passionate about caring for rugs. Pick up and delivery was seamless and the rugs came back looking NEW! I highly recommend Zeytounian Rugs for all your rug cleaning and repair needs.
Response from the owner:Thanks so much for the great review Liz! It was a pleasure washing your beautiful persian and oriental rugs!
Susan Penman
1 month ago
My pup unfortunately had a vomiting accident on our 6 month old handmade silk Turkish rug and I jumped online and saw the incredible reviews from all of your customers and was so impressed I called immediately screaming HELP! We met the next day and your calmness and confidence gave us exactly what we needed to know that we found the best team to care for our very special piece of art! Thank you all for saving us! I 1000% recommend you trust this family with your heirlooms as well any other rugs you need assistance with, additionally the team recommended we have a sleeve sewn on the back and hang our beautiful piece of art, best decision ever! Feel free to call us at any time for a live reference!
Photo from customer review
Response from the owner:Susan, thank you so much for this amazing review. We're honored you trusted us with such a special handmade silk rug. We know how overwhelming those moments can be, so it means a lot to hear that we were able to give you peace of mind. Seeing your rug restored and now proudly displayed on the wall made the whole experience even more rewarding for us. Thank you again for your trust, your kind words, and your recommendation. It was a pleasure helping you, and we hope you enjoy your beautiful rug for many years to come!
Babra Rosenberg
1 month ago
This is the most amazing company. They do a fabulous job. They made my old beat up. Rug. Look like brand new. They are Reasonably priced andso nice to work with. I would definitely recommend them.
Response from the owner:Thank you so much for your wonderful review, Babra! We’re thrilled to hear you’re happy with your rug cleaning and our service. It means a lot to us that you’d recommend Zeytounian Rugs. We look forward to helping you again in the future!
Anna Ancona
1 month ago
They were very professional and great at communicating. They cleaned my Moroccan rug in a week. Loved supporting this family owned business!
Response from the owner:Thank you so much, Anna, for your wonderful review! We're thrilled you loved our service and are grateful for your support of our family-owned business. It was a pleasure caring for your Moroccan rug! – The Zeytounian Rugs Team

Wool Rug Cleaning Questions

Wool felts and shrinks when heat, moisture, and agitation act on it at the same time, which is exactly what an in-home steam wand delivers. Our wash avoids all three pressure points. We use cooler, controlled water, minimal agitation, and even drying, so the rug holds its size and shape.

Wool is protein, so moth and carpet beetle larvae treat it as food, and they are drawn to rugs holding soil, pet residue, and moisture. A thorough facility wash removes that food source along with any eggs already in the pile. It is one of the quieter reasons regular cleaning lengthens a wool rug’s life.

A dense wool pile hides gritty soil down near the foundation, well below anything a vacuum reaches. That grit saws against the fibers every time the rug is walked on. Full immersion is the only way to float it up and out of the weave, which is why a washed rug looks brighter than a vacuumed one.

We advise against it. The heat and hard agitation of in-home steam cleaning are what turn a wool rug into a matted, shrunken version of itself, and matted pile can be permanent. A slow immersion wash at the facility floats the soil out and leaves the pile soft and open instead.

Excess water is spun out in a professional centrifuge, which draws most of the moisture from the foundation. The rug then hangs on racks in a monitored room with steady airflow and humidity. Drying evenly from top to bottom is what prevents shrinkage, browning, dye migration, and mildew.

Wool Rug Cleaning Compared: Facility Wash vs In-Home Steam

How wool responds to each method
  Full immersion wash at our Kearny Mesa facility In-home steam cleaning
Water and heat Controlled temperature and pH set around the fiber Heat is what mats and shrinks a wool pile
Agitation Soil is floated out by flushing, not scrubbed Hard agitation crushes the pile, and matting can be permanent
Soil at the foundation Gritty soil down near the foundation is flushed up and out of a dense weave Reaches what sits near the surface of the pile
Moth and beetle risk Washing removes the soil, pet residue and eggs that larvae feed on Leaves the food source in the base of the knots
Drying Monitored drying prevents shrinkage, browning and mildew The rug dries on its own where it lies
Finish Pile comes back soft, open and true to color Crushed, dulled pile

Contact Us for Professional Rug Cleaning

★★★★★ 5.0 · Google Reviews

Drop your rug off, or we can pick it up. Our shop is at 7343 Ronson Rd Ste U in Kearny Mesa, open Monday to Friday 9 to 4 and Saturday 9 to 2. The same freeway runs our pickup vans make work in reverse: Highway 52 from the coast, Interstate 805 from the South Bay, and Interstate 15 from inland North County, roughly twenty to thirty-five minutes from most of the county.

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