A wooden-handled brush spreading white cleaning foam across a red and blue patterned Oriental rug during a hand wash.

Wool Rug Cleaning in San Diego

Wool rug cleaning is the work our family has done longest, and it rewards a patient hand. Zeytounian Rugs washes wool area and oriental rugs by hand at our Kearny Mesa facility, where the water temperature, the soap, and the drying are all set around the fiber. Three generations of us have cared for San Diego’s rugs since 1956.

Wool is the most resilient pile fiber you can own, but resilience is not immunity. Heat and hard agitation are what turn a wool rug into a matted, shrunken version of itself, and those are exactly the conditions an in-home steam wand creates. A slow full immersion wash does the opposite. It floats the soil out and leaves the pile soft, open, and true to color.

  • ✓ Pickup and delivery across San Diego County
  • ✓ Full immersion hand washing, never surface scrubbing
  • ✓ Third generation family craftsmen since 1956
  • ✓ Free written estimates before any work starts
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No obligation · pickup & delivery countywide

The facts, in brief

Zeytounian Rug Cleaning & Repair is a family-owned rug cleaning and repair company founded in 1956.

Zeytounian Rug Cleaning & Repair cleans and restores Oriental, Persian, Turkish, wool, and silk rugs in San Diego, California.

Zeytounian Rug Cleaning & Repair washes every rug by hand at its Kearny Mesa storefront at 7343 Ronson Road, Suite U.

Zeytounian Rug Cleaning & Repair is run by the third generation of the Zeytounian family, brothers Alexander and Anthony.

Zeytounian Rug Cleaning & Repair cleans rugs through a nine-step full-immersion wash rather than surface steam cleaning.


San Diego Wool Rug Cleaning Specialists

Wool grows with a natural coat of lanolin, the same waxy oil that keeps sheep dry in the rain. In a rug, that lanolin makes the fiber springy and gives it a real head start against spills and dry dirt. It is also why wool responds so well to a proper hand wash: the fiber sheds soil readily when it is flushed with water at the right temperature, rather than scrubbed. Handled that way, a tired wool rug comes back bright, without the felting, shrinkage, or crushed pile that improper cleaning leaves behind.

Why Wool Rugs Belong in a Washing Facility

A wool pile can hide a startling amount of dry, gritty soil down near the foundation, well below anything a vacuum reaches. That grit does real harm. Every time the rug is walked on, the particles saw against the fibers and wear them from the inside. Full immersion is the only way to float that soil up and out of a dense wool weave.

Wool is also protein, which means moths and carpet beetles treat it as food. Their larvae feed on the fiber and are drawn to rugs that hold soil, pet residue, and moisture. A thorough facility wash removes that food source along with any eggs already in the pile, and that is one of the quieter reasons regular cleaning lengthens a wool rug’s life. With more than seventy years behind us, we wash at controlled temperatures and pH so rugs come back clean and intact, not shrunk or dulled.

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Rug cleaning technician applying foam to a traditional Persian rug for deep cleaning.
Squeegee pushing foam across a blue rug patterned with fish

Rug Types We Clean in San Diego

Wool turns up in more rugs than any other pile fiber, from village-made tribal pieces to hand-knotted city rugs to machine-woven broadloom. Each construction asks for its own handling, so we match the wash to the material, the dyes, and the way the rug was built.

Alongside wool we regularly clean the full range of area rugs, with a specialty in oriental and handmade pieces: Persian, silk, viscose, Chinese, Kilim, Caucasian, Moroccan, Turkish, Indian, and machine-made rugs.

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Persian Rugs

Most Persian rugs are hand-knotted in wool, sometimes with silk highlights, and colored with dyes that can bleed when they are treated carelessly. We test every Persian rug for colorfastness, set the water temperature and pH to suit it, and wash gently so the pile, foundation, and colors are protected. These are among the most valuable rugs that pass through our facility, and each one is treated accordingly.

Oriental Rugs

Oriental rugs cover a wide field of handwoven work from Turkish, Chinese, Indian, Afghan, Pakistani, Moroccan, and Caucasian looms, most of it wool, each piece with its own dye chemistry and weave. The group takes in kilims and other flat-weaves and tribal rugs. We identify the origin and construction before any rug touches water and adjust the wash to fit, because a flat-woven Kilim, a Moroccan Beni Ourain, and a densely knotted Afghan each ask for something different.

Wool Rugs

Wool is the fiber this page is built around, and the one we clean most. Its lanolin gives it resilience and a natural resistance to soil, but it felts and shrinks when heat, moisture, and agitation act on it together, and it stays a favorite target for moths. We wash wool in cooler, controlled water with minimal agitation, then dry it fully and evenly so it holds its size and shape. In-home steam cleaning can mat the pile for good, which is why every wool rug wash happens here at the facility. Our guide on how a full wash compares with steam cleaning goes rug by rug.

Silk Rugs

Silk gets the gentlest handling on our wash floor. The fibers are extremely fine, the dyes are often fragile, and heat or harsh chemistry can dull the sheen for good. We hand-wash silk with gentle low-pH solutions and keep it well away from high pressure and heat drying, so the luster, drape, and fine detail come through untouched.

Viscose, Bamboo Silk & Custom Designer Rugs

Viscose and bamboo silk look like the real thing but behave nothing like it, and they rank among the most delicate fibers we handle. Many custom designer rugs are made from them. They drink up water fast and can brown, stiffen, or distort when washed wrong, which is why they need care most carpet cleaners are not set up to give. We control moisture closely, use techniques built for cellulosic fibers, and can often reverse the browning that has already set into one of these rugs.

Synthetic & Machine Made Rugs

Polypropylene, nylon, and polyester take daily wear without complaint, yet deep soil, pet odor, and allergens still pack into the pile where a vacuum cannot follow. Our full immersion process pulls that embedded grime out and revives the pile without harming the backing or construction. A trip through the same immersion bath we use on wool leaves even a budget machine-made rug smelling clean down to the backing.

Watch Our Wash Process

Before & After Rug Cleaning

The Wool Wash in Brief

Every wool rug here moves through the same full nine step immersion wash process we give all washable rugs. For wool, that starts with dusting from the back so the abrasive grit packed deep in the pile shakes loose before any water goes in, continues with a bleed test on every color, and ends with a centrifuge spin that draws most of the moisture out of the foundation before the rug is groomed back the way it was woven.

Authentic handmade rugs with intricate patterns and vibrant colors.

Testimonials from Our Clients

All Testimonials

Excellent
5.0
Casandra Anders
23 hours ago
Exceptional service that surpassed my expectations! They did an amazing job on my 35+ year-old area rug. Older stains I thought could never be removed, are gone! My rug looks like new, great experience from start to finish.
Melisa Mitchell
2 days ago
They really know what they are doing. I wouldn’t trust my hand knotted wool rugs to anyone else. They wash them the right way and your rugs are CLEAN!!!
nicole wyne
3 days ago
My rug was pretty gnarly from a bad coffee spill. I guess the rug was also in the show room for some time because it looks even brighter than when I bought it👌🏼 Thanks fellas!
Andy Nickerson
6 days ago
Amazing experience from start to finish. Tight communications & fast service. Great value.
James Endicott
7 days ago
Let me add my recommendation for Zeyrtounian Rug Cleaning to the list of happy customers . Zeyrtounian brothers were recommended by the couple Wiazi who repaired a very old and in poor shape Turkish rug (they did an amazing job) that has been in the family for almost 100 years. Zeyrtounian brothers brought the rug back to life. They gave me a great deal and completed the cleaning in a timely manner. They are both very friendly and want their customers satisfied. Highly recommended. James
Leonardo Perez
1 week ago
They are great to work with, honest and helpfull. I made the right choice specially when they revealed my rug was an authentic persian rug. Thank you for helping me out
Response from the owner:Thank you so much for the kind words, Leonardo! It was a pleasure working with you and helping you learn more about your rug. Discovering that you have an authentic Persian rug is always exciting, and we're glad we could share some of our knowledge with you! We take great pride in being honest, transparent, and helpful with every customer. We truly appreciate you choosing our family business and trusting us with your rug. We look forward to helping you again in the future!
Caitlin Kaplan
1 week ago
We had six rugs cleaned (including a large Persian Hamadan) plus new rug pads, with pickup and delivery. We hit some scheduling challenges on our end, and they were so understanding and helpful working around them, and never made us feel like a bother. The rugs came back beautiful. Really glad we went with a family business that clearly takes pride in the work. Highly recommend.
Response from the owner:Thank you so much for the thoughtful review, Caitlin! It was a pleasure working with you and caring for your beautiful rugs, especially your Persian Hamadan! We're so happy to hear that you're pleased with the cleaning and new rug pads. We understand that schedules can get hectic, and we're always happy to be as accommodating as possible. As a family-owned business, we take great pride in both our craftsmanship and the relationships we build with our customers. Your kind words and recommendation truly mean a lot to us. Thank you again for trusting us with your rugs!
The brothers are great. Service was very professional and within my budget. Highly recommend them.
Response from the owner:Thank you so much for the kind words, Sharon! We’re happy to hear you had a great experience with us. We truly appreciate your support and recommendation. It was a pleasure working with you, and we look forward to helping you again in the future!
Sharon Duke
2 weeks ago
Linda Beach
2 weeks ago
I can't enough about the brothers that own this business. Alex and Anthony are 3rd generation rug sellers, cleaners and offer repair services. Their knowledge of the various rugs is extensive. The business itself is a vast improvement over the prior vendor who serviced my rugs. They have a 9-step process for cleaning the rugs and the drying system ensures a good, dry, flat rug, without any evidence of trapped mildew or moisture. I have a lot of pets, my rug came home from the cleaning looking almost new. I've referred friends and neighbors, who want to maintain and preserve their Persian, Turkish, Afghani rugs to Zeytounian. Everything about the business it top of the line.
Response from the owner:Thank you so much for this incredible review, Linda! It truly means a lot to both of us that you recognize the care, knowledge, and attention to detail we put into our work. As a third-generation family business, we take great pride in continuing our family's tradition of caring for fine rugs. We're so happy to hear how pleased you are with the results! Your trust in us and your referrals to friends and neighbors mean more than you know. Thank you again for your continued support, and we look forward to caring for your rugs for many years to come!
They did a great job cleaning two of my Karastan rugs, I would highly recommend
Photo from customer review
Response from the owner:Thank you so much, Leticia! We're happy to hear you’re pleased with how your Karastan rugs turned out! We take great pride in caring for every rug that comes through our shop, and we truly appreciate you trusting us with yours. Thank you for your kind words and recommendation. We look forward to helping you again in the future!
Louise McDevitt
3 weeks ago
Zeytournian has been cleaning our area rugs for the last 30 yrs of pet stains, odors, and spilled drinks Have always been highly satisfied.
Response from the owner:Thank you so much, Louise! It truly means the world to us that you and your family have trusted ours with your rugs for the past 30 years! As a third-generation family business, we're incredibly grateful for longtime customers like you who have supported us throughout the years. We're so happy to hear that you've consistently been pleased with our work. Thank you again for your loyalty and continued trust in us!
Emily Cheney
4 weeks ago
Adore them. Never going anywhere else to have my rug cleaned
Response from the owner:Thanks Emily you're the BEST!
Jo\ Anne Hacker
4 weeks ago
Wow these guys are truly amazing. So friendly, competent, accommodating. Simply could not ask for more. And…my carpets are soooo clean!
Response from the owner:Thank you so much for the wonderful review, Jo-Anne! We're thrilled to hear how happy you are with your freshly cleaned rugs! We take great pride in not only delivering exceptional cleaning results but also making the entire experience as easy and enjoyable as possible. Your kind words truly mean a lot to us, and we're grateful you chose our family business. It was a pleasure working with you, and we look forward to caring for your rugs again in the future!
Shinar Zoldi
4 weeks ago
It was a medium wool area rug that needed cleaning as well as a repair in one of the corners. It’s an old repair that was unraveling and eaten by dry rot. Anthony and his crew were very upfront about what they can and can’t do, but it certainly exceeded my expectations. The rug looks beautiful. Thank you.
Photo from customer reviewPhoto from customer review
Response from the owner:Thank you so much for the wonderful review, Shinar! We're thrilled to hear that both the cleaning and corner repair exceeded your expectations. We always believe in being upfront and honest about what can realistically be accomplished, especially when working with older rugs that have existing damage. It means a lot to us that you trusted us with your rug, and we're so happy to hear how beautiful it turned out. Thank you again for your support, and we look forward to helping you in the future!
Jerry G
1 month ago
Brought in an Egyptian layer weave cotton rug to be treated prior to installation. The facility is run by the Zeytounian brothers, very friendly service and with suggestions for the care of the rug. I also purchased their recommended rug padding. They were helpful in unloading the loading the rug in my RAV4. Strongly recommend, no issues with the rug, it was beautiful. Photo attached. Any marks on the rug are from 3 and 5 year old grandchildren playing on it!!
Photo from customer review
Response from the owner:Thank you so much for the wonderful review, Jerry! It was a pleasure meeting you and helping you prepare your beautiful Egyptian cotton rug for your home. We're glad we could offer some helpful care recommendations and get you set up with the proper rug padding to protect it for years to come. We love hearing that your grandchildren are already enjoying it! After all, rugs are meant to be lived on and enjoyed. We truly appreciate your trust in us and your recommendation. Thank you again for supporting our family business!
Stewart Polk
1 month ago
I took our rug to Zeytounuan Rugs for cleaning after watching their short video. The rug is gold and ivory, and one foot on either side of the rug was dark brown from dirt. When I left it with Anthony I was hopeful that I may see some color where the walking paths were. Eight days after leaving the rug Anthony called to say the rug was ready for collection. I took it home and opened what looked like a new rug! The colors were bright and it is so, so very clean. You could never tell the rug is 20 years old. So happy!
Response from the owner:Thank you, Stewart. Twenty years of foot traffic on gold and ivory is about the hardest thing anyone hands us, so getting the colour back out of it was satisfying on our end too. Glad the video brought you in, and Anthony will be pleased.
Marcia Sorini
1 month ago
Zeytounian Rug Cleaning and Repair have been my go to rug cleaners for the past 25 years. Kind, courteous, timely and through. My rugs are beautiful and will last forever with the care the Zeytounian family gives them. Call them now!?♥️♥️♥️
Response from the owner:Thank you, Marcia. Twenty five years of rugs between us is something we don't take lightly. Looking after them so they outlast all of us is the whole idea. We appreciate you saying so.
Sarah Federman
1 month ago
Loved working with them. Not only did our rugs come back beautiful and clean, they taught us more about the history of the carpets. Ours was likely woven by two women over 100 years ago in Persia. They say it took them two years. I feel more connected to these women.
Response from the owner:Thank you, Sarah. Reading where a rug came from is half the pleasure of this work, and a piece like yours carries a lot of hours in it. Glad it came back clean and that you know a little more about it now. We appreciate you taking the time.
Adrian Montfort
1 month ago
This is one of those dying breed of amazing family businesses that make this country great. Friendly service, that old school way of doing business where you feel understood and appreciated. Cleaning service was great and delivered on time, communication was beyond great. I absolutely recommend this place for area rug cleaning.
Photo from customer review
Response from the owner:Thank you, Adrian. Three generations in, the old school way is really the only way we know. Glad the rug came back on time and that you always knew where things stood. We appreciate the recommendation.
Adam Salter
1 month ago
Zeytounian Rugs did a great job repairing and cleaning a Turkish rug I’ve had since I was a teenager. The corner has been chewed and damaged by my dog many years ago, but they fixed it right up. After the repair and a clean it looks like new, I’m so pleased. The guys are super friendly and knowledgeable, just a pleasure to work with.
Response from the owner:Thank you, Adam. A chewed corner on a rug you've had that long is worth repairing properly rather than hiding, and Turkish weaves take the repair well. Glad it looks like new again.
Reid Perry
2 months ago
Friendly, professional, hardworking brothers. Had two chinese ivory wool rugs cleaned. One large one smaller. One with a few spots i did not think they could get out, but they did. Very pleased. Would highly recommend them.
Response from the owner:Thank you, Reid. Ivory wool is unforgiving, so spots on it are the ones people assume are permanent. Glad we could prove otherwise on both. We appreciate the recommendation.
Vincent Carson
2 months ago
Knowledgeable, hardworking, kind, and professional. What else can I say.
Response from the owner:Thank you, Vincent. That's plenty to say, and we appreciate you taking the time.
patricia arbaugh
2 months ago
I had three rugs cleaned and service was outstanding! Very professional and personable. My rugs look brand new! Repaired fringe on one of my rugs and did an excellent job. Pick up and drop off is so convenient! Would highly recommend!!!
Response from the owner:Thank you, Patricia. Fringe repair is slow work and it's the detail most people notice afterwards, so it's good to hear it came out right. Glad the pickup and drop off made it easy. Three rugs at once is our favourite kind of day.
Krisg123
2 months ago
You never know who you’ll encounter when searching Google for a professional service, but these brothers were an incredible find! They are among the kindest, most efficient, and trustworthy service professionals I’ve ever met. They treated our rug as if it were their own and completely eliminated every sign of staining. Thank you so much for the outstanding service. I’ll gladly recommend you to anyone in need of professional rug cleaning!
Response from the owner:Thank you. Picking a rug cleaner off a search result is a leap of faith, so we're glad it paid off. Treating a rug like it's our own is the only way we know how to do it. We appreciate the recommendation.

Wool Rug Cleaning Questions

Wool felts and shrinks when heat, moisture, and agitation act on it at the same time, which is exactly what an in-home steam wand delivers. Our wash avoids all three pressure points. We use cooler, controlled water, minimal agitation, and even drying, so the rug holds its size and shape.

Wool is protein, so moth and carpet beetle larvae treat it as food, and they are drawn to rugs holding soil, pet residue, and moisture. A thorough facility wash removes that food source along with any eggs already in the pile. For long-term storage, ask about our moth protection and storage preparation. It is one of the quieter reasons regular cleaning lengthens a wool rug’s life.

A dense wool pile hides gritty soil down near the foundation, well below anything a vacuum reaches. That grit saws against the fibers every time the rug is walked on. Full immersion is the only way to float it up and out of the weave, which is why a washed rug looks brighter than a vacuumed one.

We advise against it. The heat and hard agitation of in-home steam cleaning are what turn a wool rug into a matted, shrunken version of itself, and matted pile can be permanent. A slow immersion wash at the facility floats the soil out and leaves the pile soft and open instead.

Excess water is spun out in a professional centrifuge, which draws most of the moisture from the foundation. The rug then hangs on racks in a monitored room with steady airflow and humidity. Drying evenly from top to bottom is what prevents shrinkage, browning, dye migration, and mildew.

Wool Rug Cleaning Compared: Facility Wash vs In-Home Steam

How wool responds to each method
  Full immersion wash at our Kearny Mesa facility In-home steam cleaning
Water and heat Controlled temperature and pH set around the fiber Heat is what mats and shrinks a wool pile
Agitation Soil is floated out by flushing, not scrubbed Hard agitation crushes the pile, and matting can be permanent
Soil at the foundation Gritty soil down near the foundation is flushed up and out of a dense weave Reaches what sits near the surface of the pile
Moth and beetle risk Washing removes the soil, pet residue and eggs that larvae feed on Leaves the food source in the base of the knots
Drying Monitored drying prevents shrinkage, browning and mildew The rug dries on its own where it lies
Finish Pile comes back soft, open and true to color Crushed, dulled pile

Contact Us for Professional Rug Cleaning

★★★★★ 5.0 · Google Reviews

Drop your rug off, or we can pick it up. Our shop is at 7343 Ronson Rd Ste U in Kearny Mesa, open Monday to Friday 9 to 4 and Saturday 9 to 2. The same freeway runs our pickup vans make work in reverse: Highway 52 from the coast, Interstate 805 from the South Bay, and Interstate 15 from inland North County, roughly twenty to thirty-five minutes from most of the county.

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